You don’t know nightlife marketing until you’ve partied in the jungle.

You don’t know nightlife marketing until you’ve partied in the jungle.

I went to Playa Del Carmen, Mexico for BPM Festival, and it was amazing! Yes they had a lot of nightclub events, and day beach parties, with some of the biggest DJ names in the world. But my favorite event wasn’t even part of the festival, we were referred by a trusted local to aContinue Reading

CASE STUDY : strategy for “winning” table reservations, part 2 : Promoter guide

CASE STUDY : strategy for “winning” table reservations, part 2 : Promoter guide

Below lies a great example conversation that took place between a prospect and a nightlife promoter. Please excuse any spelling mistakes or grammatical errors. The conversation took place over Facebook chat; on 2 separate days, a week and a half from the event date. The prospect had a very limited budget, for the size ofContinue Reading

Self Branding + on-site event management: Party Promoter Guide

Success has many prerequisites, one of them is “street smarts”. You must have your ears open, be sensitive to the word on the street, and care about your image. As you develop your business, and become more serious about how much profit you want to generate at your events, the next natural step would beContinue Reading